Mixed drink
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Enjoy an iconic cocktail with Italian charm that was born in Florence's Caffè Casoni bar. The combination of premium gin, bittersweet Campari and sweet red vermouth creates a perfectly balanced, strong drink with a captivating taste and the aroma of orange peel. A timeless bartending classic that is perfect for evening gatherings with friends.
1919first ordered in Florence by Count Negroni
1:1:1gin, Campari, vermouth — perfect balance
#1favourite cocktail of bartenders worldwide
Gin
Campari
Vermouth
The Negroni was born in 1919 in Florence, Italy, at the Caffè Casoni café, thanks to the eccentric Count Camillo Negroni. This charismatic nobleman asked the bartender to make his favourite Americano cocktail stronger by replacing the soda water with gin. The bartender obliged and visually distinguished the drink by using an orange peel garnish instead of the usual lemon. The new combination of gin, Campari and sweet vermouth immediately gained enormous popularity and still bears the name of its famous inventor to this day.
